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Lead intelligence platforms key challenges

Sales teams waste time on unqualified or cold leads, resulting in poor conversion rates and low ROI on outreach efforts.
Without visibility into shared networks or mutual connections, reps miss opportunities to build trusted connections utilizing their network reputation.
Platforms lack tools to rank leads based on trustworthiness or network strength, leading to inefficiencies in resource allocation.

How Village helps you address these challenges

1

Allow users to sync their networks

Use the Sync Network button
2

Rank leads by warmth score

After users sync their networks, you can use the People Sort API to rank leads by relationship strength.

Option 1 - Display warm intros on your UI

Embed the Find Intro button to help reps discover mutual connections and request introductions.

Option 2 - Push relationship insights to your CRM or an external one

Use the People Paths or Company Paths API endpoints to fetch all paths. To summarize paths with AI, please contact us to get access.

ROI

For sales teams

• Higher Conversion Rates: Warm introductions increase lead conversion rates by 40%. • Faster Qualification: Reps spend 30% less time on unqualified leads.

For lead intelligence platforms

• Increased Revenue: Offer trust-based lead ranking as a premium feature. • Higher Engagement Rates: Users spend more time on platforms when they see better lead prioritization.
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